Posts

Pre production work

Location Recce Due to the nature of my documentary, I never really had time to do my location recce because as soon as I arrived I had to get on with it. Location Release Risk Assessment Talent Releases Scripts Production Schedule Equipment Camera x 2 - Tripod x 2 - Stabilizer x 1 - SD card x 2 - Microphone x 1

Documentary 'mini-task'

Image
What is a documentary?  A documentary is a collection of reports, photographs, interviews and facts that are used to display or document an event. I would define a documentary as a film or program that consists of factual information, photographs, footage of the relevant subject or re-enactments used to show and inform the viewer about a particular subject or real life event. Key features of expository documentaries are having a narrator or voice over accompanied with visual images underneath. The images underneath compliment what the narrator is talking about and they are used to help show and explain the narration which is told in an objective manor. Expository documentaries typically try to remain objective  with their presentation focusing on facts or arguments. The example that I have chosen is one from the British documentary series, Life. Here we have Sir David Attenborough , providing the voice over for the documentary. He explains the mechanisms of a Venus Flytrap...

Editing Task

Image
An Introduction into Film and Editing. The first public screening of a film was held in Paris, 28th December 1895, by the Lumiere Brothers. Within that audience was a visionary called Georges Melies. A magician by trade and he felt that film had a lot of potential. Being denied a Cinematograph from the Lumieres, he decided to reverse the working of a Animatograph, thus creating his own camera. Soon after, he began filming as part of his stage show. Whilst he was filming a bus the camera jammed. Once the machine was up and running again the bus was replaced by a car. When the film was developed, Melies found that the bus turned into a car all of a sudden. This discovery led onto what is now known as the Jump Cut. He then continued producing and created the Fade In/Out as well as Overlapping Dissolve Cuts. In America, Edwin S. Porter, began creating narratives within his film, typically of firemen. However, they suffered with scenes showing actions in one perspective and then the wh...

TV Advert Final Evaluation

Image
Our task was to redesign an existing Unilever product to a different target audience and demographic. Once we had decided our product, we were set with making an advert with the idea of appealing to the new audience. Our chosen product was Brut . We went with the idea to retarget Brut to a female demographic of around 16 - 34 years young and a psychographic of equality and success. People with a driven motivation, passion and a bit of grit. For example: doctors, scientists, actresses and the sporty. This was decided after we had reviewed everyone's ideas and felt that this could be a strong direction for our team to work on as it fits in with the modern day views. Originally, Brut has always been targeted towards men around 18 - 40, working class and with an interest in sports. Therefore, marketing it towards women for them to use, opens up about half the population which Brut had been ignoring. We collected feedback by two methods. One was a class critique and the othe...

My Unilever Product Presentation

Advert Production Diary

6/01/2017 We worked on the story boards today and finished the script 09/01/2017 We are still working on the story boards and shots 09/01/17 Again continued with the story board as well researching shot from other adverts for inspiration 12/01/17 We finished the story boards, script and shot list. It is beginning to come together but feel that we need some more planning.  13/01/17 We uploaded our pre-production work today to keep it up to date. 17/01/17 We filmed Viv in the science block today which went well. 18/ 01/17 We filmed Tia today and began editing the footage. I felt like we got some good shots and we used the dolly 19/01/17 We continued editing the footage today. We have came to the conclusion that we need some more for Viv. 23/01/17 This morning we went to the town to buy some chemicals and then this afternoon continued filming with Viv. 25/01/17 We corrected the colour in some of the shots which we filmed with Viv. We also tweaked...

Pre-production Brut