Connotations of TV News Starting Sequences
TV news starting sequences from all around the world often contain all of these elements. Firstly we often see rushing graphics or camera movements in the news which often connotes a sense of urgency and importance.
We also see transparent objects, such as a globe, or eyes which symbolises an unbiased and unchanged view of the news which they are reporting from a neutral perspective.
Another common feature of TV news sequences is a view of the world from space. This connotes that they cover all four corners of the globe when it comes to finding stories, information and important news.
This is then further enhanced by images or videos from different, well known landmarks from a multitude of cities around the world. This amplifies the idea of covering news from every region around the world.
Clocks are used to give a sense of urgency, importance and that it's fresh in from the field. This is often shown with either graphics of clock faces or clockwise wipes.
Technology and satellites play an important role with reporting the news and they like to show their viewers that they are using every technological advantage and resource they have at their disposal to bring them this information from around the world as quickly as possible. They show this with either pictures of satellite towers of or graphic representing satellite beams.
Beat-driven, fast paced music (often involving brass instruments) is used to grab the attention of the viewers. It also connotes an idea of royalty and importance and that their news warrants this announcement.
Male voices stereo-typically connote authority and power. Therefore, the TV news stations use them to tell their audience that their news which they are listening to holds validity and is taken seriously.
Metallic blues and strong reds are also favoured by TV news stations. This is because they symbolise, if in Britain, the colours of the Union flag, giving a sense of patriotism. The world is also covered by 70% water and perhaps this shows a sense of neutral standing and the public world offices also use they colour schemes and once again, connote this sense of importance and power.
Newsreaders are also tailored to suit these connotations of neutrality, importance and urgency. Ways that they do this are by speaking in Received Pronunciation, as this accent is seen as neutral and less derogative compared to other accents. Politicians also have this accent which connotes another sense of power, authority and importance. The news reader have a limited range of facial expression so they try to remaining as objective as possible. Being nothing more than messengers of information. They directly address they audience with eye contact because this makes their audience feel like they are being spoken to but also because it's harder to not listen to someone when they are looking you in the eye. The news readers are always reading, sitting or standing, to talk to the camera (you). This gives a sense of urgency and that they are prepared and organised. Lastly, newsreader typically consist of males in their 50s - 60s and women in their 30s - 40s. This is because our sexist society believes that males have gained wisdom, knowledge and authority at this age. Whilst women may also have gained this at that age but we have decided they loses their sexual attraction and no longer want to view them, therefore younger female presenters in their 30s are chosen because thwy are still deemed sexually desirable.
We also see transparent objects, such as a globe, or eyes which symbolises an unbiased and unchanged view of the news which they are reporting from a neutral perspective.
Another common feature of TV news sequences is a view of the world from space. This connotes that they cover all four corners of the globe when it comes to finding stories, information and important news.
This is then further enhanced by images or videos from different, well known landmarks from a multitude of cities around the world. This amplifies the idea of covering news from every region around the world.
Clocks are used to give a sense of urgency, importance and that it's fresh in from the field. This is often shown with either graphics of clock faces or clockwise wipes.
Technology and satellites play an important role with reporting the news and they like to show their viewers that they are using every technological advantage and resource they have at their disposal to bring them this information from around the world as quickly as possible. They show this with either pictures of satellite towers of or graphic representing satellite beams.
Beat-driven, fast paced music (often involving brass instruments) is used to grab the attention of the viewers. It also connotes an idea of royalty and importance and that their news warrants this announcement.
Male voices stereo-typically connote authority and power. Therefore, the TV news stations use them to tell their audience that their news which they are listening to holds validity and is taken seriously.
Metallic blues and strong reds are also favoured by TV news stations. This is because they symbolise, if in Britain, the colours of the Union flag, giving a sense of patriotism. The world is also covered by 70% water and perhaps this shows a sense of neutral standing and the public world offices also use they colour schemes and once again, connote this sense of importance and power.
Newsreaders are also tailored to suit these connotations of neutrality, importance and urgency. Ways that they do this are by speaking in Received Pronunciation, as this accent is seen as neutral and less derogative compared to other accents. Politicians also have this accent which connotes another sense of power, authority and importance. The news reader have a limited range of facial expression so they try to remaining as objective as possible. Being nothing more than messengers of information. They directly address they audience with eye contact because this makes their audience feel like they are being spoken to but also because it's harder to not listen to someone when they are looking you in the eye. The news readers are always reading, sitting or standing, to talk to the camera (you). This gives a sense of urgency and that they are prepared and organised. Lastly, newsreader typically consist of males in their 50s - 60s and women in their 30s - 40s. This is because our sexist society believes that males have gained wisdom, knowledge and authority at this age. Whilst women may also have gained this at that age but we have decided they loses their sexual attraction and no longer want to view them, therefore younger female presenters in their 30s are chosen because thwy are still deemed sexually desirable.
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